New Service a Core Offering of Weber Shandwick’s Digital Communications Group

• Weber Shandwick announced today the official launch of “Social Studio” — a digital production and communications service that addresses the intersection of content creation, social video syndication and new media relations.
• Social Studio recognizes the insatiable need for quality content that addresses specific interests of online publishers, including mainstream media sites, blogs, online video channels and those sharing content through social networks.
• The Social Studio offering is delivered through the firm’s network of new media and content specialists, including former news reporters, digital strategists, bloggers, video producers and editors, writers and creative directors.
• Over the past two years, this team has developed and refined award-winning Web production and syndication models, having produced and shared more than 1,000 videos for clients like General Motors, StandUp2Cancer and American Airlines.
• Led from Los Angeles, Social Studio is a core offering of Weber Shandwick’s Digital Communications Group, which helps clients understand, apply and benefit from social and emerging media in measurable ways.